As part of our ongoing attempt to promote General Cable and the Carol Cable Brand, we delivered a Pot o’ Gold to each of our local Allied sales offices. The idea is that by placing orders with General Cable versus the competitor, the customer can get a lower price passed on by the distributor’s cost savings. It’s like a Pot o’ Gold for all parties involved!
Utilizing the Tips to Sell More Wire as the catalyst, we hope to gain more traction at each branch. It starts with name recognition and our relationship. Be sure to look for more holiday themes to be carried out through the balance of 2016!